Social Psychology 1995
序言
Our purpose, then, has been integration. Our goal is to present both social behavior and the science that studies it in a conceptually and thematically intergrated way. Ww want to show students not just the wonderfully diverse what of social behavior but also the impressively orderly and organized how and why of it. Our pursuit of these goals is reflected in three ways of weaving together the content of this book.
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